SEO plays an important tool in the online marketing company in Gurgaon. SEO has a key role in every company these days. SEO means to improve your website ranking in the search engine result page (SERP). You can do it by two options-
1) On-page – In the On-page SEO technique, we use tricks on our website to increase and improve our page ranking. The tricks like title tag, heading tags, description, keyword density, keyword placement, etc. You need to use title tags and heading tags at their correct positions. Online marketing company in Gurgaon, Keyword placement and keyword density should be according to your website and should be of high density, so that, it will help your keyword on the top page of your search engine. Description and meta description should be of greater length and can easily readable by the SEO analysis. The SEO services company in Gurgaon has an on-page expert who can work upon flexibility on the website.
2) Off-page– In the Off-page SEO technique, we use other sites to promote our site. Off-page means off your website. It also improves our website ranking by promoting on another website. The tricks we used in this are social media, link building, articles, and blog/forum. By sharing our website on social media like facebook, twitter, Instagram, etc. We get huge traffic from social sites because people are more indulge in social sites. Another trick is creating backlinks. The more you create backlinks, the more you improve the visibility of your website. Blog and articles are other tricks to connect people from your website and tells your audience about your services through your articles. TheSEO services in Gurgaon has an expert team, who just do Off-page regarding work. They provide the best services and the team is very focused and determined to their work.
Which services make SEO trends? As I have already told you that SEO is a powerful tool in digital marketing because SEO helps in a promotion. The services are:
1) Getting Index
2) Preventing Crawling
3) Increasing prominence
Getting Index means Pages linked from one search engine to another search engine and do not need to submit because they are found automatically. Google offers Google search console for which XML sitemap can be created and submitted for free to ensure all pages are to be found. The online marketing company in Gurgaon helps you in creating your website site map and get your website index.
Preventing Crawling means to prevent undesirable contents in search indexes, webmaster gives strict instructions not to crawl specific files or directories. How we prevent that? We prevent that by creating robots.txt file in the root directory of your domain.
Online marketing company in Gurgaon : Increasing prominence means to increase the visibility of your webpage. We do this by creating cross-linking. Cross-linking between pages between the same website to provide more links to important pages helps to improve your website’s visibility. The SEO company in Gurgaon helped many websites to improve their visibility in search engines.
There are many other services or tricks we used in SEO like content, infographic, etc. Content plays a vital role because content and graphics attract traffic to your website. Nowadays, Content should be prominent and great because the content is the king these days. SEO has many field area you can get a job with great money. Content writing is one of them and another one is becoming an SEO expert. SEO skills needed by every company. The SEO department is a never-ending area because another area might be taken over by robots but not in this department.